Dubai, UAE – January, 2024 –
Lewis James, a luxury fashion brand redefining style with a purpose, is excited to announce the launch of its online presence in Dubai. With its unique blend of elegance, youthfulness, and sustainability, Lewis James is set to elevate the city’s fashion scene while making a positive impact on the environment.
The brand stands out with its mission to craft bespoke clothing that celebrates individuality, with each piece tailored to fit not only the body but also the personality of its wearer, offering an indulgent yet accessible luxury experience.
The brand incorporates Seaqual, a revolutionary recycled polyester yarn made from marine plastic, into its designs. This innovation transforms ocean waste into sophisticated garments, paving the way for a cleaner future while setting a benchmark for sustainable practices in the fashion industry.
Each Lewis James creation originates from Portugal, where tradition meets modernity. The result is a collection that exudes elegance and quality, crafted with meticulous attention to detail. With quick delivery and seamless service, the brand ensures that its customers enjoy a refined shopping experience.
Lewis James draws inspiration from the timeless allure of summer and the liberating energy of the sea. The brand speaks to modern explorers who value adventure and relaxation, combining effortless style with a commitment to sustainability.
The brand’s designs are crafted to empower clients, instilling a sense of purpose and connection. Each piece is envisioned to accompany wearers on their journeys, from the vibrant streets of Dubai to serene, uncharted shores—effortlessly blending elegance with mindful living.
Positioned at the intersection of sophistication and sustainability, Lewis James seeks to celebrate individuality and inspire a transformative approach to luxury fashion.
Lewis James, the founder and CEO of the clothing brand, maintains a steadfast belief that luxury and responsibility can coexist. He seeks to redefine the essence of dressing with purpose by reimagining marine litter as premium materials, an innovative approach which he believes will resonate with the Dubai market.
“The Dubai market values quality and sophistication, and that’s exactly what we represent at Lewis James. Every garment we create tells a story of craftsmanship, individuality, and the beauty of sustainable innovation,” James affirms.
With its debut, Lewis James invites Dubai to embrace a new era of luxury—one that champions individuality, sustainability, and timeless elegance. Discover the collection and be part of the journey to a brighter, more stylish future.
For more information, please visit the website.
About Lewis James
Lewis James is a luxury fashion brand based in the UK. It was established in 2017 with a mission to redefine elegance through sustainability and meticulous craftsmanship. Known for its bespoke clothing, the brand offers versatile designs that seamlessly blend sophistication with functionality. From smart swim shorts perfect for transitioning from poolside to fine dining, to lightweight linen shirts and luxurious merino wool polos, every piece is tailored to complement the unique style and individuality of its wearer.
At the core of Lewis James is a dedication to sustainability. Through its partnership with the Seaqual Initiative, the brand repurposes marine litter into Seaqual recycled polyester, transforming ocean waste into timeless, high-quality garments. This commitment to ethical practices emphasises its philosophy of “Luxury with Purpose.”
As it expands globally, including its launch in Dubai, Lewis James continues to inspire a lifestyle of elegance, adventure, and responsibility, setting new standards for sustainable luxury.