his campaign will be sent to children in need in association with Emirates Red Crescent.
The region’s favorite family entertainment centers will have designated boxes at Fun City, Fun Ville, Fun Block, Fun Works, and Tridom stores. The toys gathered as a part of this campaign will be given to children in need.
The community awareness initiative was introduced by Landmark Leisure across the Fun City, Fun Block, Fun Ville, Fun Works, and Tridom stores last year where over 8500 toys found a new home.
Kids along with their parents are welcome to enjoy the big rides, kiddie rides, video games, and redemption machines, while they bring along their pre-loved toys and leave them in the dedicated boxes that are located across all stores. The initiative is all about the act of spreading joy and inculcating a giving nature among kids at a very young age, during the Holy Month of Giving.
Silvio Liedtke, Chief Executive Officer of Landmark Leisure, GCC & India, said, “Play is essential for the overall development of children, and it has a crucial role in developing their cognitive, physical, social, and emotional well-being.”
“Landmark Leisure is committed to providing a world-class entertainment experience while creating a positive impact on the lives of children across the region. We were extremely pleased with the way our guests contributed wholeheartedly the previous year and look forward to many years of spreading cheer and supporting children in need across the world with this campaign.” he added.
About Landmark Leisure: Landmark Leisure is the entertainment division of the iconic Landmark Group and was founded in 1999 with its flagship brand, Fun City. Since then, it has been the best-recognized family entertainment brand across the UAE, Bahrain, KSA, Kuwait, Oman, and India catering to children from 1-12 years old. Landmark Leisure brands encourage children to learn whilst they play, with a variety of activities focused on their growth and development.