Dubai: 10th Feb 2023 : InstaRunway.com, GCC’S newest e-commerce platform, hosted a vibrant and fun Galentine’s event in Dubai for its exclusive VIP women customers to celebrate women with the theme ‘Fifty Shades of Love’ amidst the backdrop of the Dubai Skyline. The event also offered a sneak peek to the latest collections of their portfolio of internationally renowned brands like SJP by Sarah Jessica Parker, Furla, Olivia Burton London and Philippe Model Paris.
Major Highlight of the event that bedazzled all the attendees was an exquisite and highly instagramable Valentine’s themed table setting display of the most-coveted heels, sneakers, handbags, and watches from luxury brands, in varying hues of reds and pinks with dashes of sparkle and glam. On point with the theme was the preview to centrepieces that included the glittering new Resort Collection of SJP by Sarah Jessica Parker as well the shimmer and shine of Furla’s 2023 Cruise Collection. The display also included the most radiant and timeless pieces of watches by Olivia Burton London in soft classic hues to elevate any look while adding year-round elegance.
Another magnificent surprise during the InstaRunway Galentine’s night was the introduction of the Parisian brand Philippe Model with a mini preview of its most iconic designs and newest sneaker silhouettes. The brand’s contemporary sneaker collection is a perfect balance between low-key and eclectic as well as minimal and glamourous. With Philippe Model emphasis on savoir-flaire styles in Parisian essence, Italian Craftmanship with dynamic use of high-quality material meant for extreme comfort while always being chic, retro and yet modern, it’s now been launched in the Middle East with its first store at Dubai Mall and on InstraRunway.com
The event was held last evening at Nazcaa, a contemporary Peruvian Japanese restaurant that’s the newest addition to Dubai skyline dining experience at Address Fountain Views in Downtown Dubai. The venue’s amazing terrace with views of the Burj Khalifa and Downtown was the perfect spot for a musical night to celebrate a gals-only evening.
About the Brand
InstraRunway.com is a modern lifestyle brand based in the UAE, that brings together well-loved and luxe international designer brands together on one platform that are also carefully curated as per the relevant fashion preferences and cultural sensibilities of the Middle East customers to offer the best of opulent and premium fashion collections to the customers in the GCC.
